Frequently Asked Questions
How many listeners do you have?
As Cape Cod is a small media market that relies on traditional diary surveys, we choose not to subscribe to Nielsen ratings that offer estimated weekly listeners. As a local media group, we gather data directly from our listeners which our Marketing Consultants can share.
When are the peak listening times on Cape Cod?
Unlike big city markets that typically depend strongly on morning and afternoon drive times, traditional ‘commute’ drive times aren’t applicable year-round on the Cape. The best times to run radio ads depend on your target audience, your ad goals, and your budget.
How can I track my campaign performance?
With traditional media, tracking an increase of overall web traffic via Google Analytics is recommended. With digital campaigns, we have access to all campaign results 24/7.
Our Marketing Consultants will review all performance and results with you monthly on any digital campaign as well.
How far do your stations reach?
These maps are created using engineering data from The Federal Communications Commission (FCC) and each of our station coverage maps provided by Radio Locator are listed below:
Is radio still effective?
Yes! In a small market where local media is limited, radio continues to be a dominating force on Cape Cod. Nationally, 82% of Americans ages 12 and older listened to terrestrial radio in a given week, according to Nielsen Media Research data published by the Radio Advertising Bureau.
Do you offer advertising packages?
We understand that no two businesses are the same, thus we customize each plan based on your needs and goals. We do offer special pricing for non-profits and new advertising partners as well.
Are there any hidden fees to advertise with CCB Media?
No, there are no hidden fees with us! When executing your radio or digital campaign with CCB Media, we offer in-house services, including creative writing, graphic design, and production at no added cost for our clients. Radio streaming is also included with any local radio advertising campaign.
Do you help with creative?
Yes! We have an award-winning Creative Director on staff and graphic design team to tell your story.
Will I hear my commercial on your station streaming apps?
Yes! Each of our radio stations has streaming available on their websites or by downloading the radio station’s app on Google Play or App Store. All local advertisers will hear their radio advertisements on our stream free of charge.
Why choose CCB Media to be my media partner?
‘We’re here when you need us.” For our listeners, advertising partners and community.
Cape Cod Broadcasting Media is uniquely qualified to help your business grow. And when CCB Media’s marketing pros combine the power of truly local radio, with our state of the art digital and mobile programs, your memorable message reaches and motivates the people that can grow your bottom line.
Public Service Announcement Form
Are you looking for the place to submit information for consideration on our airwaves? You've found it! Please submit your information in this form below and we will consider it for mentions on the air. Unfortunately, due to all the requests we receive, we cannot grant them all.
